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Look Who's Transferring Now (The Basketball Portal)

The problem is somebody desperate will give it to them until these NIL collectives start refusing to overpay for players who don't deserve it this isn't stopping and who knows if that would ever happen
There's definitely an element of desperation to the transfer portal. A lot of these coaches are losing half or more of their roster at the end of the season. Many of those players are lost (with varying levels of expectation by the coaches) to the portal. The fact that top high school recruits are generally already signed means the only real option for coaches needing to refill their roster is the portal, and with the season is coming in 7 months they have to do what it takes to sign transfers in order to keep their jobs. The coaches don't want to be fired, so while they want to allocate their NIL wisely, they will overpay if that's what it takes to have the talent they need in order to stay employed.
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2026-27 Ohio State Men's Basketball

NIL is based on wealthy donors contributing to the program. Duke has a ton of NBA guys, so does Kentucky, UNC, Kansas. OSU doesn't have that many former NBA guys to kick in to NIL. Some other programs might not have a rich history of pros, but they might have other rich donors instead who have fortunes from big oil or big tech. OSU has Les Wexner, who apparently has no interest in contributing to NIL, and no other billionaire donors. Most college athletic departments don't make money, and even OSU's profits are limited, we're talking $5M to $20M profit per year, and it's variable. Ideally the athletic department would cut down on costs and find a way to invest more in NIL, but that's not what higher education does, everything always gets bigger and more expensive. So they have to rely on wealthy donors, who aren't all that plentiful.

I know "but look at Michigan" is a fun go to but scUM has been able to do it because they've pretty much currently waived the white flag and accepted that their football team is mostly ceiling capped at 9-3 type seasons and not being a serious threat for titles at all and have instead just thrown the sink at hoops now.
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2026-27 Ohio State Men's Basketball

well... right... i understand that the funding isn't there, obviously.

what i don't understand is why the funding isn't there. we probably have one of, if not the wealthiest athletic departments in the country. other schools which shall remain nameless, seem to manage to do it. what's the blocking point for us?
NIL is based on wealthy donors contributing to the program. Duke has a ton of NBA guys, so does Kentucky, UNC, Kansas. OSU doesn't have that many former NBA guys to kick in to NIL. Some other programs might not have a rich history of pros, but they might have other rich donors instead who have fortunes from big oil or big tech. OSU has Les Wexner, who apparently has no interest in contributing to NIL, and no other billionaire donors. Most college athletic departments don't make money, and even OSU's profits are limited, we're talking $5M to $20M profit per year, and it's variable. Ideally the athletic department would cut down on costs and find a way to invest more in NIL, but that's not what higher education does, everything always gets bigger and more expensive. So they have to rely on wealthy donors, who aren't all that plentiful.
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2026-27 Ohio State Men's Basketball

The coach isn't the problem as much as the funding is the problem. Coaches like Calipari and May chose not to come to OSU because the roster funding was better elsewhere. OSU football is the priority for roster funding. OSU men's basketball absolutely is in a position where the coach has to take some gambles on high upside players to make up for not being able to buy the best players.
well... right... i understand that the funding isn't there, obviously.

what i don't understand is why the funding isn't there. we probably have one of, if not the wealthiest athletic departments in the country. other schools which shall remain nameless, seem to manage to do it. what's the blocking point for us?
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2026-27 Ohio State Men's Basketball

So OSU needs the best coach capable of doing more with less. A coach that enhances super stars need not apply.
I don't think that I would go that far. They can get one star per season like Anthony Thompson or Bruce Thornton, and when those stars come they do get enhanced. Bruce Thornton developed really well over 4 years, he was getting better and better every season. But they will not have a team of stars. They have to win with building good teams that work together and doing well scouting, projecting and developing guys that aren't the highest end recruits.
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2026-27 Ohio State Men's Basketball

i don't understand, given the overall financial strength of the athletic department, why OSU can't (won't?) get the best coach capable of doing more with more. we're not some midrate outfit... go get it. we have the money. it's a choice.
The coach isn't the problem as much as the funding is the problem. Coaches like Calipari and May chose not to come to OSU because the roster funding was better elsewhere. OSU football is the priority for roster funding. OSU men's basketball absolutely is in a position where the coach has to take some gambles on high upside players to make up for not being able to buy the best players.
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2026-27 Ohio State Men's Basketball

So OSU needs the best coach capable of doing more with less. A coach that enhances super stars need not apply.
i don't understand, given the overall financial strength of the athletic department, why OSU can't (won't?) get the best coach capable of doing more with more. we're not some midrate outfit... go get it. we have the money. it's a choice.
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2026-27 Ohio State Men's Basketball

Almost a Catch 22. The 'good' portal guys will command top dollar, and there's a race to get them. If you don't march up with a bag of cash, they'll go elsewhere. Take your time, they're gone, and the shopping list starts on the second tier. Less money, but more risky. Wait too long, called analysis paralysis, and you're not going to get the difference makers. Move too soon, might not get the fit with current roster that you want. Not saying anything we don't already know, but sometimes gotta bring out the basics. Here's hoping Diebs.
It's definitely a tough game for OSU to have to play. The game outside of the game. They can't pay up to get the top players in the portal, but they have to find guys who can be part of a team that can compete with them, which is where scouting and projection comes into play. For example, Cal hit a home run with Pippen, who barely played at M but was HM all-ACC for the Bears. If Diebler can coach up Jelavic, you never know, he could have a breakout season, but finding the guys in the portal that have untapped potential is critical for a program like OSU.
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