You’re Nuts: If you were in charge, how would you set up Ohio State’s broadcast schedule?
Matt Tamanini via our friends at Land-Grant Holy Land
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From now until preseason camp starts in August, Land-Grant Holy Land will be writing articles around a different theme every week. This week is all about what we would do if we were in charge of our favorite position group, team, conference, or sport. You can catch up on all of the Theme Week content here and all of our ”If I Was in Charge” articles here.
Everybody knows that one of the best parts of being a sports fan is debating and dissecting the most (and least) important questions in the sporting world with your friends. So, we’re bringing that to the pages of LGHL with our favorite head-to-head column: You’re Nuts.
In You’re Nuts, two LGHL staff members will take differing sides of one question and argue their opinions passionately. Then, in the end, it’s up to you to determine who’s right and who’s nuts.
Today’s Question: If you were in charge, how would you set up Ohio State’s broadcast schedule?
Jami’s Take: Top-10 matchups in prime time
As a West Coast Buckeye, I recognize that my ideal schedule likely makes me a bit of an outlier, but given that the West Coast is also Big Ten country these days, I don’t think it’s unreasonable to consider those of us lagging three hours behind.
Now, if you’ve followed along for a while, you might remember that I am weirdly a fan of noon games (or 9 a.m. PT) games. I love my little ritual of making my coffee and watching football in my jammies before the rest of the day gets underway. But all football games are not equal, and some games are not intended to be “Lazy Saturday morning” games.
This is especially true of the highest-profile games, like the
Ohio State-Texas matchup in Week 1 of this upcoming season, the scheduling of which is currently on the receiving end of many fans’ ire.
I respect Fox’s desire to dominate the early timeslot, I really do. It’s a good business decision. But some games beg to be shown in primetime. Night games indisputably have a different atmosphere than games that require raggedy, hungover college kids to be functional humans before lunch, and top-caliber teams deserve to have that energy behind them for their biggest matchups.
Additionally, while real sports fans try to cater their schedules to their teams, this is not always possible. Noon on Saturdays is prime time for kids’ football and soccer games, for birthday parties and family functions. It’s not always possible to tune in, but managing to stay home on a Saturday night for primetime viewing is much more feasible. Think of the children!
As such, what I would propose is this: Matchups between two top-10 teams would automatically get a primetime slot, unless there were two top-10 matchups in one week, in which case the honor would go to the teams with the lower average of their rankings. For example, if the No. 1 team were playing the No. 10 team in the same week the No. 2 and No. 3 teams were playing, the No. 2 versus No. 3 matchup would get the primetime slot. That’s because the average between 1 and 10 is 5.5, while the average between 2 and 3 is 2.5. 2.5 is lower, so they would get the slot, because arguably, it would be the tighter matchup. The lower of the two could persist in Fox’s beloved noon time slot.
Unless we are choosing between two top-10 matchups in the same weekend, these games are always going to be primetime-caliber.
Additionally, any matchup that has
massive playoff implications (i.e. a No. 10 and No. 12 team are playing each other at the end of the season, with the understanding that likely only one of them will make the playoffs), or a situation where a team could eke its way into the conference championship should get primetime slots if possible.
Other ranked matchups — which leaves a lot of great football to be played – could continue to hold the noon spot, where they would likely be the most desirable game in that time slot. A little excitement is fine, but the first game of the day shouldn’t make every other game to follow seem boring, or I’m turning the TV off.
If I turn on a boring noon game while I do chores and let it play in the background while I multitask, I am more likely to leave the TV on for the next two rounds of games. But if the first game is the best one, I’ll tune in, and say, “OK, on with my day,” and off the TV goes. You have to keep me engaged if you want me to keep watching, and blowout games are not the way to do that.
I do have one exception to my “Top-10 matchups always get a primetime slot” — The Game. Though I argued above that most top matchups are not meant for lazy Saturday viewing, Ohio State vs. Michigan is exempt from this argument, and that is merely due to the timing of Rivalry Week.
Because Rivalry Week falls on Thanksgiving week, I would always schedule the Ohio State-Michigan game for noon. Thanksgiving is a holiday that lends itself to lazy everything. You’re stuffed with food, tired from parties, and the weather is starting to get cold in most of the country. There is literally no better time of year to roll out of bed, stay cozy, and turn on a football game after 48 hours of stuffing your face, so even when it is a Top-2 matchup, Ohio State-Michigan gets the noon slot.
Beyond that, see rules above and stop making me go to the gym at 6 a.m. so I can be home in time for kickoff.
Matt’s Take: Launch Buckeyes+ streaming service
Look, I know I’m not winning this week’s poll, and that’s ok, because I think that there is a logic to my option that transcends reductive polls on silly little blogs.
Whether it is the presumed ESPN bias against Ohio State and the Big Ten or the nonstop string of Big Noon games forced on the Buckeyes by Fox, OSU fans have had a rather tumultuous relationship with the networks broadcasting their favorite team’s games in recent years. But, hear me out, I have a proposal that would eliminate all of these types of issues: real, imagined, and ginned up with faux outrage on social media.
I think Ohio State, on its own or in conjunction with the Big Ten, should launch a streaming service. Technically, the league already has with BTN+, which broadcasts a not insubstantial number of women’s basketball and Olympic sport events for $119.95 annually or $12.99 per month. Since I don’t think that there’s any way, short of leaving the conference, to do this without the rest of the league, I’ll operate under that assumption, but personally, I’d prefer they go it alone.
I realize that there are complicated contracts involved that would make this darn-near impossible, not the least of which is that Fox owns 61% of BTN. What would happen to the cable network if the league went all streaming? I have no idea, I’d let the folks who make far more money doing this figure that out.
Nonetheless, the freedom and flexibility that Ohio State would have over its broadcasts would be huge. Yes, there would still need to be someone coordinating time slots, but if the B1G were in charge, OSU would have much more input in the process, and you wouldn’t have to try and juggle games from other conferences. Sure, if Alabama and Georgia were playing at 3:30 p.m., you might not want to put Ohio State and Oregon in the same window, but Texas and
Ole Miss, or Utah and
BYU, would mean literally nothing in the grand scheduling scheme.
Noon games? Cupcakes and Michigan only, except on rare occasions where the rest of the B1G schedule necessitates it. This would mean that the conference could put the biggest game of the week in primetime, which means a better atmosphere for both fans and recruiting.
Now, while I think the scheduling would be a huge bonus, I’m really into this idea for the broadcasters. There are literally like two broadcast teams that I actually enjoy working college football. One does ESPN games, so we never get Mark Jones and Louis Riddick, and the other has broken up so Brock Huard can coach his kid’s high school football team.
Think about how amazing it would be to have Paul Keels calling the action on TV. I know that I’ve tried to sync up the TV with the radio broadcast, but that never seems to work. Even if the Voice of the Buckeyes remains on radio, having a play-by-play and color team that actually knows the team would infinitely improve my game-watching experience.
Now,
my day job is covering streaming services, so I realize that streaming comes with its own issues, and ever-increasing subscription prices is one of them. But I still believe that the flexibility and customization of an all-streaming option would be massive.
Of course, it certainly wouldn’t generate nearly as much revenue as the current deal, so maybe some sort of hybrid model would work until the linear TV experience completely fades away, but I’m telling you
when (not if) Buckeyes+ becomes available, I will be the first to sign up.
Let us know who you are agreeing with:
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