By definition, an RSN is a Regional Sports Network. They are offering the channel regionally on AT100+, that's all the plus stands for: America's Top 100 with RSN. They are not offering it on any level of service outside of Big Ten markets (after the promo), you have to add an additional package of RSN's for $6. This is totally different than Directv's setup. You do not need to add their RSN pack outside of Big Ten country. It is available to all subs on their most basic level of service. Even channel location on Dish is with all the RSN's, while Directv's channel placement is just above the ESPN family of networks. This is really just a big pile of semantics at this point and time, but if you notice the press release states that this will go into effect in early 2008--coincidentally this is when Dish changes their rate plan structures every year.