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Big Ten Network (BTN)

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Never mind the original content that the BTN excels at. I would think ESPN would leverage their ability to produce shows in the vein of E:60 for the SEC Network, but I've yet to hear about it in regional/local news like I hear about BTN original programming from B1G region news.
 
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http://www.landgrantholyland.com/20...t-ohio-state-big-ten-network-maryland-rutgers

Good news, Maryland and Rutgers actually are making BTN lots of money. But what's next?

Among football fans, the Big Ten's recent additions of Maryland and Rutgers were met with mostly disdain. Neither team had much of a football tradition, their addition meant longer road trips, fewer trips against traditional rivals, and in the case of Rutgers, general non-competitiveness in most other Big Ten sports.

Big Ten officials, along with many journalists, counter that adding an eastern front to the Big Ten was still a good idea. Both Maryland and Rutgers shored up the league's standing in important recruiting territories, and with an influx of Big Ten money, perhaps those teams could be refurbished and turned into competent, successful programs in the future. And speaking of money, the solidified presence in the NY and DC television markets would lead to financial windfalls that would benefit everybody.

So far, it seems that everyone is right. Maryland and Rutgers stink at football. The squads are a combined 2-5 against FBS competition (those wins are over South Florida and Kansas), and a bowl bid seems like a stretch for either. Rutgers has been dysfunctional even for Rutgers standards, and the rest of their athletic department has been mostly non-competitive as well, as Men's Soccer, Women's Volleyball and Field Hockey are all in last place.

But it also looks like the newcomers have been a financial success. A recent article from Ad Age details how the new east coast additions have been a boon for the Big Ten Network. How much of a boon? Well:

In expanding its scholastic footprint, the Big Ten also increased the value of the BTN's New York and D.C. subscribers. According to SNL Kagan data, cable operators pay an estimated "in-market" rate of $1 per sub per month, more than double the $0.44 fees charged outside the conference's home markets. Cablevision alone serves 2.64 million video customers in New York, New Jersey and southwestern Connecticut; with the upgraded fee in place, BTN sees its annual payout from the operator rise to around $31.7 million from $13.9 million (bolding mine)​

Cont'd ...
 
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Go East, Young Man: Expansion Lifts All Boats at Big Ten Network

When Rutgers and the University of Maryland joined the Big Ten athletic conference a year ago, there arose the usual hue and cry about crumbling traditions and the dilution of the league's football product. This, after all, was the conference that boasted 38 national championships; together, the newcomers had managed to scrounge up but a single title (two if you acknowledge Maryland's claim to the hotly-contested 1951 crown). Unfavorable portents materialized at every turn. It's a 666-mile drive from East Lansing to Piscataway -- no good could come of this.

Partisan grumbling aside, the eastward expansion presents an extraordinary business opportunity for the conference and its 9-year-old regional sports net, Big Ten Network. (BTN is a joint venture between the Big Ten, which holds a 49% stake, and majority owner Fox Entertainment Group.) Rutgers alone has helped BTN improve its positioning within New York-area cable systems owned by Comcast, Time Warner Cable and Cablevision, and the Maryland affiliation has raised the network's profile in the greater Washington, D.C. area.

In expanding its scholastic footprint, the Big Ten also increased the value of the BTN's New York and D.C. subscribers. According to SNL Kagan data, cable operators pay an estimated "in-market" rate of $1 per sub per month, more than double the $0.44 fees charged outside the conference's home markets. Cablevision alone serves 2.64 million video customers in New York, New Jersey and southwestern Connecticut; with the upgraded fee in place, BTN sees its annual payout from the operator rise to around $31.7 million from $13.9 million.

.../cont/...
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http://awfulannouncing.com/2015/aa-qa-btn-president-mark-silverman.html

AA Q&A: BTN PRESIDENT MARK SILVERMAN

Posted by Matt Yoder on Oct 9, 2015 08:45

This Saturday represents one of the biggest days in the history of Big Ten Network. Not only will the network have a Top 25 showcase game between Northwestern and Michigan, but they’ll also be featuring two of the top five teams in the country – #4 Michigan State vs Rutgers and #1 Ohio State vs Maryland.

Ohio State’s national championship last season flipped the script on the prevailing narrative surrounding the Big Ten. Now with the Spartans and Buckeyes firmly in the nation’s elite and some other programs bouncing back, the conference is trending upward. To talk about that, the conference’s media rights, and the competitive college football landscape, we had the opportunity to ask a few questions to BTN President Mark Silverman for this Q&A.

AA: The Big Ten was something of a target for skeptics during the SEC’s reign of dominance. Has Ohio State’s national championship had a tangible effect on not just how the conference has been perceived, but in terms of viewership impact for BTN?

Mark Silverman: BTN has seen solid viewership increases this year that we believe are attributable to the rise of Big Ten teams in the rankings. A highly ranked Ohio State and Michigan State, a resurgent Michigan and great starts by Iowa and Northwestern have all helped grow our ratings.

AA: With Ohio State, Michigan State, and the Top 25 matchup between Northwestern and Michigan on the network all this weekend, how will you devote resources to each of those games? And with this being something of a marquis day for the network, what kind of imprint do you want to make on college football fans around the country who aren’t necessarily Big Ten fans that might be tuning in?

Mark Silverman: We believe BTN will be home of the most nationally relevant games all day on Saturday and all three will feature additional production elements. BTN will go to the Ohio State game early enough to watch the dotting of the “I” in Script Ohio, and also show The Big House early enough so fans can watch the band play “Hail to the Victors.”

These extra elements help showcase why BTN is different than other networks and how we aim to bring more of the collegiate feel to our broadcasts. Our games and schools are national schools that attract students and send alumni all over the country, and we expect to draw a considerable national audiences for our games.

Cont'd ...
 
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Big Ten Network reports record ratings for Saturday tripleheader

Big Ten Network announced Monday Saturday’s quadruple-header was the highest-rated day in network history, besting the previous mark set in November 2014 by 30 percent.

The day started with Maryland at Ohio State, a 2.6 rating in the network’s 12 metered markets, then followed with Michigan’s blowout of Northwestern, 2.3 rating, and closed with Michigan State’s survival of Rutgers, a 1.7 rating. All in all, that’s about as good a day as BTN could ever hope to have on its airwaves.
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BTN’s lineup out-rated ESPN and Fox Sports 1 in Baltimore, Chicago, Columbus, Cleveland, Dayton, Detroit and Washington, D.C., and posted a second-place finish in Indianapolis, Milwaukee, New York and Philadelphia.

Entire article: http://collegefootballtalk.nbcsport...rts-record-ratings-for-saturday-tripleheader/
 
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Watched that live and I must say I miss that team. Sometimes it's the part of college football I hate when you have to lose people like Michael Bennett and Evan Spencer. You forget just how grim it looked for them at times and to be standing with the confetti at the end was nothing short of a miracle. Truly the best TEAM ever to win the national championship. Maybe not the most taleted, the fastest or strongest but they truly refused to lose and played for each other.
 
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REPORT: BIG TEN 'CLOSING IN' ON MEDIA RIGHTS DEAL WITH FOX WORTH AS MUCH AS $250 MILLION PER YEAR

69892_h.jpg,qitok=HQbGXRap.pagespeed.ce.8Xdutm_P3E.jpg


According to a report from Sports Business Daily, the price on the Big Ten brick is about to go up.

ABC and ESPN currently pay $100,000,000 a year to the Big Ten for primary rights to its football games. CBS pays $12,000,000 a year for basketball rights. Those contracts expire at the end of the 2016-17 season, however.

Fox and the Big Ten are reportedly hammering out the fine print on a six-year deal that could pay the conference as much as $250,000,000 annually for half its media rights, which means is 25 football games and 50 basketball games to be broadcast on its network and FS1.
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And yes, if you listen closely enough you will hear Jim Delany softly chuckling as he sips a glass of sparkling cider somewhere in the distance.

Entire article: http://www.elevenwarriors.com/ohio-...-ten-closing-in-on-media-rights-deal-with-fox

cha-ching-logo.jpg
 
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ScriptOhio said:
REPORT: BIG TEN 'CLOSING IN' ON MEDIA RIGHTS DEAL WITH FOX WORTH AS MUCH AS $250 MILLION PER YEAR

69892_h.jpg,qitok=HQbGXRap.pagespeed.ce.8Xdutm_P3E.jpg


According to a report from Sports Business Daily, the price on the Big Ten brick is about to go up.

ABC and ESPN currently pay $100,000,000 a year to the Big Ten for primary rights to its football games. CBS pays $12,000,000 a year for basketball rights. Those contracts expire at the end of the 2016-17 season, however.

Fox and the Big Ten are reportedly hammering out the fine print on a six-year deal that could pay the conference as much as $250,000,000 annually for half its media rights, which means is 25 football games and 50 basketball games to be broadcast on its network and FS1.
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And yes, if you listen closely enough you will hear Jim Delany softly chuckling as he sips a glass of sparkling cider somewhere in the distance.

Entire article: http://www.elevenwarriors.com/ohio-...-ten-closing-in-on-media-rights-deal-with-fox

cha-ching-logo.jpg
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They would be playing a bit of gambler with that deal. Good for short-term but a length only of 6 years means they could be way way ahead of everybody by the time the SEC can renegotiate or the market could crash and they could end up lower then the SEC.
 
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dragurd said:
They would be playing a bit of gambler with that deal. Good for short-term but a length only of 6 years means they could be way way ahead of everybody by the time the SEC can renegotiate or the market could crash and they could end up lower then the SEC.
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Someone will pay to broadcast Big Ten games. Whether it's a network or not is irrelevant. There's too much money involved not to. Selling half our games for 250m a year, and being able to negotiate again right when everyone else is, is a good thing imo
 
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BUCKYLE said:
Someone will pay to broadcast Big Ten games. Whether it's a network or not is irrelevant. There's too much money involved not to. Selling half our games for 250m a year, and being able to negotiate again right when everyone else is, is a good thing imo
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True it could essentially end in a situation like 40mil, 50 mil, 35 mill if the market crashes. Instead of 40-45 mill over that whole lifetime or it could end up 40 mil, 50 mil, 60 mil.
 
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