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ORD_Buckeye;2260409; said:And so many other BWI gems to choose from.
Bucknut24;2260418; said:I think people who are saying this is stupid needs to quit looking at this from a football standpoint
Does Rutgers really bring in NYC market?
When word started circulating that Rutgers might be the 14th team into the Big Ten, many in the sports business world were baffled.
The thinking is that, due to its proximity to New York City, Rutgers could give the Big Ten and its television network a stronghold in the nation's top market.
But some people in the business of sports television don't believe that.
"The sportswriters are always looking for some excuse to bring the New York audience into a story," said Barry Frank, executive vice president of IMG Media, an industry veteran whose last college television negotiation included the $1.86 billion deal between the ACC and ESPN. "Rutgers attracts no interest in the New York market. They don't rate enough to matter."
Big Ten commissioner Jim Delany declined to comment on Rutgers Monday while speaking to reporters about Maryland joining the conference.
A New York Times blog published last year by statistician Nate Silver estimated that the New York City market has 607,157 fans. Bill Nielsen, vice president of Scarborough Sports Marketing, said those numbers seem accurate based on data his company has compiled.
According to Scarborough research, 11 percent of the New York City population considers themselves avid fans of college football, compared to 21 percent of the general U.S. population. That?s 73rd out of 77 markets, on a percentage basis, that Scarborough measures. But when broken down into actual numbers, it?s 1.8 million people, which is second among US cities in number. Nielsen's data shows that New York City has 1.4 million Rutgers fans and about 45 percent of them -- 609,900 fans -- are avid fans of the team.
Cont'd ...
I'll agree with that. Since all this nonsense got started:Bucknut24;2260418; said:I think people who are saying this is stupid needs to quit looking at this from a football standpoint
"Eventually, it was obvious to us that the paradigm had shifted and it was necessary to start looking," Delany said. "Three months ago, we said to ourselves, 'Where do we go from here?' The ACC is at 14.5 members. Ultimately, Notre Dame could someday become a member if they need a 16. Are we going to be passive and watch it?"