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Name, Image, & Likeness (NIL) at tOSU

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As well as taking a 'big deal' in tOSU athletic department to speak at said event. Remember being at an alumni meet & greet in San Francisco, and Dan Heinlein, the President of tOSU Alumni Assn the guest of honor. He spoke on a bunch of stuff, impressing most/all of the alumni that took time and energy to get there for the proverbial rubber chicken dinner. He was a very motivating speaker, and if asked, I'd bet a majority would have written a check. Heck, if we can do it for a political figure, we can certainly do it for the Buckeye Football Team! But as I've said earlier, am very concerned about the other 36 sports that may or may not have a funding source other than proceeds from football, being severely reduced or eliminated (and yes, I see some universities cutting football), thereby lessening many student's collegiate experience. Heck, charging $20 to watch the spring game (and seating 80,000) could fund several of these teams - such as fencing, bowling, etc that don't pay their own way.
 
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www.elevenwarriors.com

Ross Bjork Says Ohio State Will Pay Athletes Maximum Allowed After NCAA Settlement, Expects School to Follow Title IX Legislation With Payments

Incoming AD Ross Bjork says Ohio State will participate in revenue sharing and pay athletes the maximum amount allowed while abiding by Title IX rules.
www.elevenwarriors.com www.elevenwarriors.com

ROSS BJORK SAYS OHIO STATE WILL PAY ATHLETES MAXIMUM ALLOWED AFTER NCAA SETTLEMENT, EXPECTS SCHOOL TO FOLLOW TITLE IX LEGISLATION WITH PAYMENTS​

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Provided a federal judge approves a legal settlement of three antitrust cases against the NCAA, colleges and universities will begin revenue sharing with their athletes next year.

Incoming Ohio State athletic director Ross Bjork told The Columbus Dispatch on Thursday that the school has prepared plans for when the process starts.

"What we're working on right now is what the plan looks like,” Bjork said.

Ohio State, like colleges and universities across America, will be permitted to share millions of dollars in revenues from their media deals, sponsorships and ticket sales.

The direct payment to athletes, scheduled to start in fall 2025, would be capped at 22% of the average conference school's primary revenues. Though it is not mandatory, Ohio State will share the entire 22% with its athletes. Those payments would reach around $22 million in 2025 and would increase year after year, Bjork told The Dispatch.

"We know the percentage," he said. "We know the rough calculations. We know there are escalators. That's about all we know now."

Ohio State has two sports that generate more revenue than they spend – football and men's basketball – and 34 sports that spend more than they make. With revenue sharing on the horizon, questions remain as to how the athletic department will distribute revenue to more than 1,000 athletes in the 36 varsity programs.

“WE ARE COMMITTED TO TITLE IX. WE HAVE TO BE. IT'S THE RIGHT THING. BUT IT'S ALSO FEDERAL LAW.”– ROSS BJORK
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www.elevenwarriors.com

Collectives and Brand Affiliates Disbursed “Around $20 Million” to Ohio State Football This Past Year, Athletic Director Ross Bjork Says

Ohio State AD Ross Bjork says collectives and brand affiliates disbursed “around $20 million” to Buckeye football players this past year, a figure that likely ranks first in America.
www.elevenwarriors.com www.elevenwarriors.com

Collectives and Brand Affiliates Disbursed “Around $20 Million” to Ohio State Football This Past Year, Athletic Director Ross Bjork Says​

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Collectives and brand affiliates disbursed "around $20 million" to Buckeye football players this past year, Ohio State athletic director Ross Bjork told Ross Dellenger of Yahoo Sports this week.

Bjork attended Big Ten Media Days with Ohio State head coach Ryan Day, wide receiver Emeka Egbuka, defensive end Jack Sawyer and cornerback Denzel Burke. Like those Buckeyes, Bjork had several interviews at Lucas Oil Stadium, including one where Dellenger asked him to discuss Ohio State's future as college sports enters a new revenue-sharing model. His primary question: Will disbursements of around $20 million continue in Columbus?

'It's too early to predict," Bjork said. "How is it going to be broken down from a Title IX standpoint? The challenge is, we're up against the clock. We're signing athletes in football in December. We need some clarity sometime this fall."
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Just sayin': $20M...just WOW...
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I remember back last year Day indicated that it would take "$13 million through name, image and likeness deals to maintain its football roster beyond next season".
eu.usatoday.com

Ryan Day estimates $13 million needed in NIL money to maintain Ohio State football roster

Ohio State needs $13 million in NIL money to maintain its football roster, coach Ryan Day told businesspeople at an event Thursday.
eu.usatoday.com
 
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I get the Title IX thing. With 85 football schollies, and equal amount of funds (?) need to be spent on women's sports, etc. Gonna be some happy female Buckeyes, in some not-so-much in the headlines sports. Maybe rowing reaches a pinnacle once more? Anyway, not hearing anything about NIL. Going to assume that this remains 'private', in otherwise not university raised, spent, or approved. I'm not so naive that there's no interaction between Day & Co and the Foundation etc about who to fund and how much, but in the eyes of the law, NIL could in fact be over-and-above that 22-odd % that universities are allowed/have to pay. And 22% of football (?) revenues at Ohio University are nowhere near 22% of revenues of tOSU football. So, 'minor league' football dries up? Bigger schools will have deeper pockets? Finally be some Congressional laws re NIL $? Anyone know something, please help clear the fog away from my eyes. I know, I know, nobody really knows anything yet.....Go Bucks!
 
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I'm curious who's the GM (or the owner for some teams) of the team in that who has the final say in deciding whether or not they are going to give a guy, say, a million dollars. It's not Pantoni. Day? Bjork? The collective who is holding the bag of money?
 
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Tanner said:
I'm curious who's the GM (or the owner for some teams) of the team in that who has the final say in deciding whether or not they are going to give a guy, say, a million dollars. It's not Pantoni. Day? Bjork? The collective who is holding the bag of money?
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Good question. If there is a major donor to a team like Phil Knight is to Oregon, he/she may call the shots. The NIL money is a finite (i.e. limited) amount so somebody has to make the decision on how to allocate it.

The players can have NIL agents. They know "the ropes". In addition, teams won't know exactly what other teams have offered a recruit. I just wonder how many cases out there the agent gets a team to bid against itself.....:lol:
 
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www.espn.com

Practice admission, autographs boost NIL funding

Tradition-rich college football programs like Nebraska, Ohio State and Alabama are among the schools capitalizing on the passion of their fans by charging for admission to practice and autographs to boost funding for NIL collectives.
www.espn.com www.espn.com

Nebraska, Ohio State, Alabama boost NIL funds via practice admission​

Three of the most tradition-rich college football programs are capitalizing on the passion of their fans to generate funds for their NIL collectives.

Nebraska and Ohio State are opening one or more of their preseason practices to the public and charging admission. Alabama will let fans in for free to an open practice, but those who want to get player autographs afterward will be required to pay a few bucks to join the Crimson Tide's collective.

NFL teams have long allowed fans to attend training camps, with most charging no admission.

College athletes have been allowed to cash in on their name, image and likeness since 2021, and collectives that facilitate deals for them initially were funded by big-money donors. Now, fans at large are being asked to chip in as well, with no donation too small.

Schools that struggle to fill their stadiums during the season probably would never ask fans to pay to watch a practice. It can work at places like Nebraska and Ohio State, which have long ranked among leaders in attendance and whose spring games, which are glorified practices, regularly draw between 60,000 and 80,000.

Temple University associate professor Thilo Kunkel, who researches NIL's impact on college sports, said opening practices for a price is a creative way to add to the NIL pool if a school can pull it off. Even though the players won't be in full pads and temperatures could be in the 90s, hardcore fans will come for an up-close look at the team.

"They want more than just a Saturday afternoon game," Kunkel said. "They want that authentic behind-the-scenes access and the practices actually are giving them that."
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Just sayin': If Ohio State sold out (4 practices, $50 ticket, limit of 750 people) for admission to Fall Camp practices; they racked in a cool $150K and that doesn't include the Kickoff Luncheon with Day, etc.
 
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Somewhere in the deep recesses of my brain, seem to recollect that is one of Bjork's big selling points, in that he knew his way around the NIL block. But yeah, I can envision a schism if Day wants one thing, and the NIL honcho doesn't agree. Does the NIL withhold the funds? There's gotta be a symbiotic relationship somewhere in this mess, and certainly can see a thread, but not certain it's the proper one. Did read (?) somewhere, that that a Texas team's NIL guy told coach that he's got a safety that he wants to give a scholarship to. Ohhh, ohhh OK! Of course, there was never a follow-up story, saying it happened or did not. That was yesterday's news. Certainly a great way for an alum to buy a team (see Oregon), before one goes to the great beyond. Keep saying that NIL $ are one-time dollars, and methinks the contracts these kids sign are for four years. If people don't continue to pony up the cash, where's it coming from? Story to be continued......
 
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