NFBuck;1728534; said:Nails it:
LeBron James' TV spectacle fitting end to wild?free-agent process - Jack McCallum - SI.com
David Stern should be congratulated on making the nba an incredibly successful brand. He should be ridiculed for allowing it to become a joke.
That there is a one hour special for a basketball player to tell the world what team he will play for is absurd. But that it is happening is a marketing coup for both LeBron and Stern.
That I - and so many others - are posting in this thread, well.....
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