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TERADJA MITCHEL - ABOVE THE REALM
Ohio State linebacker Teradja Mitchell went a different route when beginning to profit off of his name, image and likeness. The senior started his own clothing brand called Above The Realm.
“I’ve wanted to start a clothing brand for a while now,” Mitchell told BuckeyesNow's Andrew Lind. “My major is Fashion and Retail Studies and being from a fashion hub like Virginia, where you have icons like Pharrell, Missy Elliott and Pusha T, it’s always inspired me to take that same path.
“The message behind it all is to strive to a level out of this world while also bringing an abstract street wear brand to the world for everyone to wear – even people who aren’t sports fans, which is why I didn’t involve sports."
Entire article: https://247sports.com/college/ohio-...ollowing-NIL-rule-change-167270833/#1664265_2
Ohio State linebacker Teradja Mitchell went a different route when beginning to profit off of his name, image and likeness. The senior started his own clothing brand called Above The Realm.
“I’ve wanted to start a clothing brand for a while now,” Mitchell told BuckeyesNow's Andrew Lind. “My major is Fashion and Retail Studies and being from a fashion hub like Virginia, where you have icons like Pharrell, Missy Elliott and Pusha T, it’s always inspired me to take that same path.
“The message behind it all is to strive to a level out of this world while also bringing an abstract street wear brand to the world for everyone to wear – even people who aren’t sports fans, which is why I didn’t involve sports."
Entire article: https://247sports.com/college/ohio-...ollowing-NIL-rule-change-167270833/#1664265_2
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