Hold on a minute.
That "owned them plain and simple" argument gets thrown out a lot, but it's not that black and white.
They are given them as awards for various accomplishments, i.e., beating Michigan, winning MVP, etc., with the explicit understanding that selling them while still a student-athlete is against the rules.
You might disagree with that rule, but it is the rule.
And while there is just the tiniest sliver of plausible deniability that they knew that rule - they knew that rule.
And it's a good rule too.
I hate 'slippery slope' arguments, I really do, but the potential for abuse is just too great.
Because without that rule, Alabama would start handing out gold bullion stamped with the likeness of Bear Bryant for every little accomplishment they could come up with and let the players sell them to the highest bidder.
They'd be handing those gold coins out for tying their shoelaces. It would simply become a way to pay the players.