Looks a lot like Shurmurs offense minus Weeden.
Throw for no gain on 1st. Obviously run on 2nd and I'm sure on 3rd and 1 or 3rd and short instead of just man up and run the ball - naked bootleg.
Edit: Apologies. On 3rd and short West picks it up. I like the way he runs.
Double edit: Heisman winner and the "most exciting player in the draft" can't make something out of nothing. Tackled by a linebacker on the bubble. Nice.