If the deal is approved, the Big Ten would create a new entity, Big Ten Enterprises, which would control the league’s media rights and sponsorship deals. The UC investment fund would receive a 10% ownership stake in Big Ten Enterprises, with each of the league’s 18 schools and the conference office also holding ownership stakes. It would extend the conference’s grant of media rights to 2046, effectively locking each of the league’s 18 members into the Big Ten for the next 20 years.