I fully expect to get blasted by this because many on here have strong opinions against certain schools for non-business related reasons. And admittedly I am not super knowledgeable about a lot of this so I am just curious something.
Why not go to 20 by adding these 6 teams.
Texas
+ massive recruiting base and population, etc. plus solid football tradition (even if you don't like it)
- yes I know their egos, TV contracts, etc.
Oklahoma
+ historically good football and you kinda have to have them to land UT
- one of the ugliest states in the US in my opinion but whatever
Oklahoma State
+ mullets
- I know, I know they aren't great but just trying to grease the wheels of making things happen and it protects Bedlam.
Notre Dame
+ see some of Texas positives as they seem similar but they also have their own unique benefits
- see Texas negatives, they seem similar but they also have their own unique annoyances
Virginia
+ good academics, good recruiting area, big population base, seems like a sleeper school w/ sports
- i'm sure there are a bunch, not sure
Ga Tech
* no clue but +/- seems similar to UVA
So, like I said this is just a total novice suggestion but in terms of a very strong conference it seems to mark of a lot of boxes to me - sports, recruiting bases, eyeballs, academics, regional considerations, etc.
Go ahead and hammer on me now. I'm sure there are many flaws to the more experienced on this issue.