redguard117;2260939; said:Just by having a team in the area/state, the Big Ten network is added to the basic cable package of that region. It doesn't matter how many are watching, they get paid by the number of cable subscribers.
Now, with the Big Ten network available, it is very likely that more people will start watching as well. That is largely irrelevant to the money part of the equation.
JBaney45;2260947; said:That is not necessarily true, that will have to be negotiated before these cable companies try to pass on this expense to their subscribers. It isn't clear the Big Ten will have the leverage to pull this off, obviously they believe that they can.
It all depends on what the contract the BTN signed with the big cable companies. I read somewhere that the BTN could have conceivably put in a clause as simple as this "The states where a Big Ten team is located, the cable company pays X and it must be on basic cable. If a Big Ten team is not located in the state, the rate s Y"
If a clause like that is already in, then the big cable companies in Maryland and New Jersey AUTOMATICALLY have to pay the higher rate and put the BTN on basic without further negotiation.
That would probably apply to most national cable companies the BTN already has contracts with.
Is this true? Maybe... but it would be alot easier if it was
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