I think part of what Iowa State and their fans are upset about is that Kansas was awarded the 3-4 place game (which gives the players on each team hundreds of thousands of dollars in extra NIL money) in spite of "only" beating unranked Notre Dame and Syracuse, while Iowa State beat Creighton by more points than Kansas beat either of those teams and also had a marquee win within the event over a ranked St John's team. Additionally, Kansas is currently unranked in the AP poll, whereas Iowa State is ranked 15th. Given the criteria that were offered to base the decisions for selections of the top-4, it looks pretty much like Iowa State was screwed over by the Players Era event organizers and Kansas was handed a spot in the money in spite of being unranked and not beating a ranked team in the event.