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Denard "LLL" Robinson (an excellent driver)

heisman;2205837; said:
Not only the design, but my retinas were burning looking at the new colors as well. Since when does maize, which is a golden yellow, look anything like that fluorescent yellow they were wearing on Saturday night? It was hideous.

FWIW, apparently it's "sun" and blue now as Nike trademarked the "maize". Still a shit stain color, but named differently for legal reasons.

http://mgoblog.com/mgoboard/um-colors-sun-and-blue

Interesting note in a recent Daily article by volleyball players Lexi Zimmerman (swoons) and Courtney Fletcher. Apparently, Nike trademarked the "maize" color, so Adidas had to make up their own color called "sun":

Nike also copyrighted the color ?Maize,? so Adidas actually had to make a new version of our school color, now known as ?Sun? (which the volleyball team has affectionately dubbed the ?highlighter? jerseys). While the switch has become progressively easier throughout the past two years, it?s come with growing pains.

So that should explain the color differences we've noticed. Because knowing is half the battle.
 
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Color as a Trademark

Buckeye513;2205943; said:
How the fuck do you copyright a color?

Traditionally, courts in the U.S. were unwilling to grant trademark protection to colors. Judges reasoned that the supply of colors was limited and, therefore, granting a trademark to a color would result in a dangerous monopoly to whatever company obtained the trademark. Beyond that, if a color could be trademarked, so the theory went, eventually the supply of colors would be entirely depleted.

The modern rule, however, is that a color can be a trademark.


http://copymarkblog.com/2011/03/20/color-as-a-trademark/


I'm curious how colors are technically specified for legal purposes (rgb values + lightness + saturation ranges?)
 
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DiamondBuck;2205970; said:
I'm curious how colors are technically specified for legal purposes (rgb values + lightness + saturation ranges?)

Usually Pantone, or something with similar International meaning (RAL/CMYK).

UPS "Pullman" Brown
Maersk Blue
Coca-Cola Red
 
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DiamondBuck;2205924; said:
FIFY. Or feel free to substitute Abe Vigoda.

images

Eh. I'd stick to Bea Arthur. Abe Vigoda would be a complement.
 
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Coqui;2206086; said:
Corporations do copyright their own # colors.

If you live in Columbus, Worthington Industries has copyrighted their own shade of blue.


Yes. John Deere has trademark protection for Green & Yellow used in certain situations. I have yet to find a link to an article that specifically states that Nike has Trademark rights to the color Maize on UM athletic gear. All I can find is forum/blog chattter.
 
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DiamondBuck;2206102; said:
Yes. John Deere has trademark protection for Green & Yellow used in certain situations. I have yet to find a link to an article that specifically states that Nike has Trademark rights to the color Maize on UM athletic gear. All I can find is forum/blog chattter.


US Copyright Office doesn't show they have it.
 
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buxfan4life;2206147; said:
What just happened? Denard is not leading for the Heisman after that game? So he can not even claim the "September Heisman" this year?

tumblr_lv5lifxVNE1qi5zdv.png

It doesn't matter what happened Saturday night. Michigan will always have fond memories of beating App State and Toledo...oh wait...what????
 
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