Most of the governments I work with are very conscientious about PII data and data security.That final question is quite provocative. I can’t say what the government is doing with my digital footprint. Is it being collected? I’m absolutely sure of that. How it’s being used, that I’m not certain about. I am convinced that when it comes to being on their radar for something, the availability of the data for their use is not in question. But to suggest that it’s actively being used to track me as an individual, I’m not sure. What I am sure of is that I’m not high enough on any radar that it’s worth their time or the disk space that my data consumes.
I do work in an industry where I have access to an amazing amount of digital data (data science in marketing). The industry, for the most part, is pretty good about self governing use of the data / privacy because we know that if we don’t, that data will go away. In anonymous channels (digital display, social media, etc.) all information that can allow one to trace data back to the identifiable person (think: name / address) is decoupled from the data. On a daily basis I’m working with data from pretty much all the top of mind publishers and social media platforms. In many / most cases we can track data back to a device and person... and track that person over multiple devices and over time and across locations... but I still do not have the ability to, under our self-imposed rules, link it back to name / address.
That said, those are our self-imposed rules... if one wanted to do it, and had the data, it would be very easy to do. However, those that have the linkages do a good job of ensuring that data is not available for non-approved use so as an industry, it’s pretty clean. I cannot answer what would happen if the government had legal cause to use that data though.
I’m also well aware of some technology that is used in the fraud space that would scare the living crap out of you... well... maybe not someone who lives in China... but a normal American citizen. Suffice it to say, ‘made for the movies’ kind of stuff. Imagine a searchable database of images / locations that can return results based on multiple inputs ranging from license plates to photo images of people... The technology exists and it’s in use. I won’t say who is deploying that system, but it isn’t the government... and it’s not anyone that I work with from a data perspective, it’s completely outside of my line of work.
So, am I already marked? I guess I’d say that in some ways, absolutely. Perhaps not explicitly, but implicitly. Does it bother me? Absolutely. Does it impact me? Not so long as I don’t fuck up, lol. Perhaps this is the typical stupid American in me, but if it doesn’t impact me, it isn’t real? And that kind of attitude is exactly what they are banking on. If it’s used and not too intrusive, we lazy Americans won’t bother to say a word about it.
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