Let us not forget that the 'big money boys' that are offering this $2.2B pot of money, have done all the analysis, projections, and assumption setting needed to come up with this offer. And the fact is, they wouldn't make this offer, without some thoughts on how THEY will make money, enough to represent a significant return on the $2.2B. From what I gather, the top teams in the B10, will score more of the loot than the lesser lights. But for those lesser lights, a huge infusion might/will ease some of the current expenses/problems they face. Am not going to argue who are the league 'big boys' are, but am certain that some teams will be butt-hurt when they're NOT included in that conversation. To be, kinda overwhelming. PS, hopefully the B10 will have some bigger brains study this, rather than the chump that negotiated the last TV rights contract. Current lump of cash, versus the net present value of a cash stream.....classic corporate analysis.