Indiana passes on Kool Aid ad

[Jake]

Can't people take a joke, anymore?

A northern Indiana restaurant that erected billboards referring to the 1978 Jonestown cult massacre in which more than 900 people died has removed the signs following complaints that the signs were offensive.

Jeff Leslie, vice president of sales and marketing at Hacienda, acknowledged that the billboards were a mistake. He said the South Bend-based company ordered the signs removed less than two weeks into Hacienda's new advertising campaign.

"Our role is not to be controversial or even edgy. We want to be noticed..."

Noticed? Mission accomplished!

 

[Muck]

Awesome billboard.

 

[MililaniBuckeye]

Fuck those whiners who were offended. You know, one of these days a company is going to have a controversial ad and are to going to tell those few that are offended, "You don't like it? Fuck you. Don't buy our product."

 

[BIATCHabutuka]

who is this offensive to cult supporters?

the marketing team planned on pulling this in two weeks long before they ever put it up. it was designed to be controversial, you get more exposure and pay less since the ad isn't up long. probably planted the complaints to the newspaper too.

marketing types are generally some of the biggest dumbasses you run into, but this was no mistake and there was likely no outrage. this played out exactly as it was pitched on the ever so important powerpoint presentation

 

[Tonyank]

too soon?

10 more years ??

 

[BayBuck]

Also taking issue with the billboard: