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From afterthought to juggernaut: Ohio State's trademarks became a lucrative business by design - Columbus Business First
via Google News using key phrase "Buckeyes".
From afterthought to juggernaut: Ohio State's trademarks became a lucrative business by design
Columbus Business First
There's one for the name and likeness of football coach Urban Meyer; one for the Buckeye leaf stickers on players' helmets; and a mark for the gold pants lapel pins football players get after beating rival University of Michigan. Success on the ...
and more »
Continue reading...
via Google News using key phrase "Buckeyes".
From afterthought to juggernaut: Ohio State's trademarks became a lucrative business by design
Columbus Business First
There's one for the name and likeness of football coach Urban Meyer; one for the Buckeye leaf stickers on players' helmets; and a mark for the gold pants lapel pins football players get after beating rival University of Michigan. Success on the ...
and more »
Continue reading...