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Any Cricket Fans Out There Besides Me?

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India beats England by 100 runs yesterday.

India, South Africa, New Zealand and Australia are the top 4 teams after 2/3rds of the way through the tournament and are most likely to end up in the semi-finals.

Screenshot-2023-10-30-at-10-25-40-AM.png
 
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www.sportspromedia.com

Cricket World Cup: Disney Star sets Indian cricket TV audience record - SportsPro

The broadcaster’s linear coverage of all games was watched by 518 million people overall, with 422 billion minutes consumed.
www.sportspromedia.com www.sportspromedia.com

Disney Star’s linear TV coverage of the 2023 Cricket World Cup broke viewership records in India, with 518 million viewers tuning in.

Confirmed:​

  • According to data from the Broadcast Audience Research Council (BARC), 422 billion minutes of TV coverage was consumed during the competition
  • A peak TV audience of 130 million watched Australia’s win over India in the final, becoming the most-watched Cricket World Cup game
  • 300 million people watched the tournament decider on all platforms

Context:​

As well as setting new linear TV records, Disney also achieved new streaming highs for its tournament coverage on its Hotstar service. The final attracted a peak concurrent audience of 59 million viewers, making the match the most-streamed event ever.

The competition was also the most-attended event ever for the International Cricket Council (ICC), with over 1.25 million people going to matches over six weeks.

Comment:​

“Disney Star is dedicated to paving the road for sports broadcast in India and it has been extremely encouraging to see growth across both the linear and digital mediums, thereby increasing the fan base of cricket,” said K Madhavan, country manager and president, Disney Star.

“This is a testament to the uniqueness of the India market where linear and digital continue to grow alongside each other. This successful tournament has set the stage for a promising future in our association with the ICC.”

Coming next:​

Disney Star has the rights for major ICC events up to 2027 after paying a reported US$3 billion fee for both linear and digital. Next year, it will broadcast the men’s and women’s Twenty20 World Cups.
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