I just watched a commercial for the Clean Step Mat and thought, "Why don't you just take your fucking shoes off at the door?" I know it was common that everyone wore shoes in the house when I was a kid ('60s-'70s), but after I went to Japan for seven years ('76-'83) where they never wear shoes in the home, it seemed more and more Americans were also getting into the habit of not wearing "outside" footwear in the house. Does anyone wear shoes in their home anymore?