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BTN shatters viewership mark with record Saturday
BTN Communications via Big Ten Network
The Big Ten Network saw its highest viewership in its history on Saturday, with four of the top-18 football teams in the country playing on the network. For the day (12p-12a), BTN earned a 2.04 HH rating in the network’s 12 metered markets,* and topped its previous record set in November 2014 by 30 percent. BTN’s games were the highest rated across all cable networks in Baltimore, Chicago, Columbus, Cleveland, Dayton, Detroit and Washington, D.C. and second in Indianapolis, Milwaukee, New York and Philadelphia.** “The heightened interest in Big Ten football around the country has generated increased enthusiasm for the
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BTN Communications via Big Ten Network
The Big Ten Network saw its highest viewership in its history on Saturday, with four of the top-18 football teams in the country playing on the network. For the day (12p-12a), BTN earned a 2.04 HH rating in the network’s 12 metered markets,* and topped its previous record set in November 2014 by 30 percent. BTN’s games were the highest rated across all cable networks in Baltimore, Chicago, Columbus, Cleveland, Dayton, Detroit and Washington, D.C. and second in Indianapolis, Milwaukee, New York and Philadelphia.** “The heightened interest in Big Ten football around the country has generated increased enthusiasm for the
Continue reading...