ScriptOhio
Everybody is somebody else's weirdo.
Smizik: Pitt football-ticket sales in bad shape
Desperate Pitt tries new gambit to sell football tickets
Friday, July 27, 2007
By Bob Smizik, Pittsburgh Post-Gazette
If Penn State athletic director Tim Curley really wanted to get Pitt on his football schedule, he would place a phone call to Jeff Long, the Pitt AD, and initiate this conversation:
"We've been rethinking our position on the series, Jeff, and we've decided we want to start playing Pitt again."
Before Long can respond, Curley adds, "Of course, it will involve us coming to Pitt twice for every three times you come to Beaver Stadium."
Again, before Long could even angrily state Pitt would never accept such a deal, Curley continues:
"Face it, Jeff, you're desperate. You always used to need us more than we needed you, but now you need us 10 times more than we need you. You're so much as giving away season tickets. You wouldn't have to do that if we were on the schedule.
"I don't need an answer right now, Jeff. The offer's on the table for 72 hours."
The above conversation never happened. Nor is it likely to occur. But, if Curley has taken a look at the Pitt 2007 home schedule and glimpsed at the way Pitt virtually is giving away its product, he might consider making such a proposition.
With a home schedule that does not have anything approaching an attractive opponent, Pitt is using a marketing strategy often employed by supermarkets: Buy one, get one free. Except in Pitt's case it's buy one, get one almost free.
Season tickets for the seven-game home schedule to be played at Heinz Field are going for as low as $120, but that's not the tenth of it. Anyone purchasing such a plan, which comes to $17.14 game, can buy a second season-ticket package for $10, which comes to $1.43 a ticket. That's desperation.
Entire article: Smizik: Pitt football-ticket sales in bad shape
Desperate Pitt tries new gambit to sell football tickets
Friday, July 27, 2007
By Bob Smizik, Pittsburgh Post-Gazette
If Penn State athletic director Tim Curley really wanted to get Pitt on his football schedule, he would place a phone call to Jeff Long, the Pitt AD, and initiate this conversation:
"We've been rethinking our position on the series, Jeff, and we've decided we want to start playing Pitt again."
Before Long can respond, Curley adds, "Of course, it will involve us coming to Pitt twice for every three times you come to Beaver Stadium."
Again, before Long could even angrily state Pitt would never accept such a deal, Curley continues:
"Face it, Jeff, you're desperate. You always used to need us more than we needed you, but now you need us 10 times more than we need you. You're so much as giving away season tickets. You wouldn't have to do that if we were on the schedule.
"I don't need an answer right now, Jeff. The offer's on the table for 72 hours."
The above conversation never happened. Nor is it likely to occur. But, if Curley has taken a look at the Pitt 2007 home schedule and glimpsed at the way Pitt virtually is giving away its product, he might consider making such a proposition.
With a home schedule that does not have anything approaching an attractive opponent, Pitt is using a marketing strategy often employed by supermarkets: Buy one, get one free. Except in Pitt's case it's buy one, get one almost free.
Season tickets for the seven-game home schedule to be played at Heinz Field are going for as low as $120, but that's not the tenth of it. Anyone purchasing such a plan, which comes to $17.14 game, can buy a second season-ticket package for $10, which comes to $1.43 a ticket. That's desperation.
Entire article: Smizik: Pitt football-ticket sales in bad shape